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How to create a color palette with no regrets

Daniela Araya does this for a living.

Aug 17, 2025
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Daniela Araya is a real-life color fairy godmother. When you’re staring down a brick-like deck of paint swatches or stuck between two seemingly identical shades, she swoops in to guide you. A meeting with Daniela—or Color Call, as she fittingly calls them—is arguably the secret to no regrets. Daniela also hosts group advice sessions, writes a newsletter…

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