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A shop curator's design predictions

A shop curator's design predictions

Claude founder Maggie Holladay loves a happy decor accident.

Apr 20, 2025
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A shop curator's design predictions
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As a home editor, I see a lot of the same stuff over and over. But Maggie Holladay, the owner of vintage and contemporary design shop Claude, never fails to surprise me. She has a knack for discovering artful, under-the-radar versions of decor standbys, from headboards to water glasses, that you’ll have forever. If you’re wondering how she does it (same!), Maggie’s Substack, where she shares her latest eBay finds, favorite stores, and more insider intel, is a must-subscribe. For what inspires Maggie’s impeccable design sense—plus how she’d deal with two clashing details in a space—read on. —Lindsey Mather, digital director

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Today's Guest Editor: Maggie Holladay, founder of Claude

Current Mood

Vintage living room
Photography by Ernst Beadle/Conde Nast via Getty Images

What I’m loving: Collectors’ homes. I've always had a deep curiosity for people and the lives they live behind closed doors. Getting a peek inside someone's home is such a treat for me, especially someone whose space is filled with character. One that tells a story and has such emotion. It’s not decorated in a purposeful way but by accident, if that makes sense. I love people who collect beautiful pieces so naturally.

Shop curator's decor must-haves for collected look
  1. I’m designing a big, curvy, comfy mohair couch and this silk light would be perfect in the corner right behind it. I love the surprise of this shape hanging from the ceiling.

  2. Collecting ceramics is an easy way to start collecting. I'm ready to ditch my white dishware and get these dinner plates.

  3. This side table looks like something my sister’s grandma has owned for 30 years. It’s been in my cart for months and I think I will be pulling the trigger soon. Also, if you are like me and don’t need storage in your nightstands, you could use two of these as bedside tables.

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